Paradigm & Co. powered by Transform is a new marketing agency collaboration tailored for medium to large businesses at the Namibian Coast and in South Africa.
We offer a full through-the-line suite of solutions: marketing and communications, branding, advertising, media relations and publicity, digital marketing and social media, eventing, and direct marketing. We can holistically integrate any number of these disciplines for the best and most cost-effective solutions for your specific business and its markets.
Operating from offices in Swakopmund and Cape Town, we work extensively in both regions, offering clients, the benefit of a strong cross-country network of services.
Marketing and Communications
- Strategy and planning
- Opportunity assessments
- Competitive analysis and positioning
- Customer segmentation and targeting
Branding
- Strategy and planning
- Design
- Messaging and communications
What we can do for you
Advertising
- Strategy and planning
- Budget management
- Ad design, production and placement
- Media buying and placement across print,
- Radio, television and web
- Results tracking and campaign adjustment
PR / Media Relations
- Press-release writing and dissemination
- Spokesperson profiling
- Speech writing
- Speaking opportunity setups
- Publicity management
- Media training
Sales Promotion
- Strategy and planning
- Shopper marketing
- Sampling and experiential
- Promotions and contests
- Point-of-sale and visual marketing
Digital Marketing and Social Media
- Strategy, planning
- Online audits
- Website strategy, design, development and marketing
- Search engine optimisation (SEO) and marketing
- Advertising
- Email marketing
- Newsletters and automation
- Content generation
Event Management
- Big-idea generation, strategy and planning
Direct Marketing
- SMS/MMS
- Telemarketing
- Insert media (inserts placed in catalogues, newspapers, magazines, packages or bill folders)
- Direct selling
